Does Bluehost Offer Reseller Hosting?

No, Bluehost does not offer its own reseller hosting plans. They discontinued their in-house shared reseller hosting program in 2014 and stopped accepting new signups.

Instead, Bluehost has partnered with ResellerClub and now redirects anyone interested in reseller hosting to ResellerClub.

If you visit Bluehost’s website looking for reseller hosting options, you’ll find a dedicated page that promotes ResellerClub with an exclusive discount code (RH35 for 35% off).

This partnership means Bluehost has essentially outsourced the entire reseller hosting business to a third-party provider rather than maintaining its own infrastructure for it.

While Bluehost does offer VPS and Dedicated server solutions that could technically be configured for reselling hosting services, these aren’t true reseller hosting products.

They lack essential features that make reseller hosting practical and profitable, such as built-in WHM (Web Host Manager), white-label branding options, and reseller-specific billing tools.

What Bluehost Actually Offers

Bluehost focuses on four core hosting categories, none of which are designed specifically for reselling:

1. Shared Hosting

These are retail products intended for individual website owners, not for resellers managing multiple client accounts.

2. Managed WordPress Hosting (WP Pro)

Their WordPress-optimized plans, branded as “WP Pro,” include automatic updates, staging environments, and enhanced security features.

3. WooCommerce Hosting

Bluehost offers specialized plans for online stores with pre-installed WooCommerce, payment processing integration, and store analytics. This is strictly a retail offering for e-commerce business owners, with no reseller functionality whatsoever.

4. VPS and Dedicated Hosting

This is where things get technically interesting but practically problematic. Bluehost does offer both VPS (Virtual Private Server) and Dedicated server hosting with root access and the ability to install custom software.

In theory, you could purchase a VPS or dedicated server and manually configure it to host multiple client websites.

However, here’s why this approach isn’t cost-effective or practical for reselling:

• No WHM Included: Web Host Manager (WHM) is the industry-standard tool for reseller hosting. It allows you to create, manage, and allocate resources to individual cPanel accounts. Bluehost’s VPS and dedicated plans don’t include WHM by default. You’d need to purchase and install separate cPanel/WHM licenses, which cost approximately $45-$60 per month on top of your server costs.
• No White-Label Branding: True reseller hosting lets you brand the entire hosting experience with your company name, logo, and custom nameservers (like ns1.yourcompany.com). With Bluehost VPS or dedicated servers, your clients would still see Bluehost branding in various places unless you invested significant time and technical effort in manually customizing everything.
• No Reseller-Specific Billing Tools: Dedicated reseller hosting typically integrates with WHMCS or other billing automation platforms. You’d need to set this up entirely yourself on a Bluehost VPS, including payment processing, invoicing, and client account provisioning.
• Higher Technical Barrier: Managing a VPS or dedicated server requires system administration skills. You’d be responsible for server security, software updates, performance optimization, and troubleshooting technical issues, all tasks that dedicated reseller hosting handles for you.

Bluehost

Bluehost offers a range of packages and features that prioritize adaptability and performance – with shared, VPS, and dedicated hosting servers that all focus on WordPress-specific optimization.

Visit Bluehost

Best Bluehost Alternatives for Reseller Hosting

Since Bluehost doesn’t offer dedicated reseller hosting, you’ll need to look elsewhere to start your hosting business.

We’ve evaluated the top reseller hosting providers based on pricing, WHM access, white-label capabilities, billing automation, and support quality. These alternatives come from HostAdvice’s top-rated reseller hosts, where each provider has been thoroughly tested and reviewed by real users.

What sets these providers apart is that they’re specifically built for reselling. Unlike trying to repurpose a VPS, these platforms include everything you need out of the box: WHM access, cPanel licenses, billing software (WHMCS or Blesta), white-label branding, and reseller-specific support

Alternative #1: Verpex Hosting — Best Overall for New and Migrating Resellers

Verpex Hosting is the strongest Bluehost alternative for resellers who want the lowest possible entry cost and minimal friction when moving existing clients.

Its defining advantage is not raw performance, but how aggressively it reduces startup barriers.

Starting price: $1.80/month (36-month promotional term)

Plan tiers:

Pros

• Extremely low promotional pricing
• Unlimited free migrations (critical for agencies)
• NVMe storage on all plans
• Global server footprint
• 24/7 support via phone, chat, tickets, and email

Cons

• Large renewal price jump
• WHMCS not included (must be purchased separately)

Best for: Freelancers and agencies migrating many existing client sites and prioritizing low upfront cost over long-term pricing stability.

Alternative #2: ChemiCloud — Best Long-Term Value for Serious Resellers

ChemiCloud focuses on operational stability and bundled business tooling, not aggressive discounts. Its biggest advantage is eliminating the ongoing cost of billing software.

Starting price: $19.95/month (43% promotional discount)

Plan tiers:

Pros

• Saves ~$15–20/month by bundling billing software
• 45-day money-back guarantee
• Excellent user ratings on HostAdvice
• Strong global data center coverage

Cons

• Higher entry price than Verpex
• Metered bandwidth instead of unlimited

Best for: Resellers building a long-term hosting business who want predictable costs and built-in automation from day one.

Alternative #3: NameHero — Best Performance-Focused Reseller Hosting

NameHero targets resellers who are willing to pay more for higher per-account performance and cloud-backed infrastructure.

Starting price: $17.90/month (60% discount, 3-year term)

Plan tiers

Pros

• Higher sustained performance per account
• Free WHMCS or Blesta included
• Strong documentation and training resources
• Overselling allowed
• Private nameserver support

Cons

• Higher pricing overall
• Metered bandwidth
• 30-day money-back guarantee

Best for: Performance-oriented resellers hosting demanding client websites and prioritizing stability over entry-level pricing.

Alternative #4: Hostinger Agency Hosting — Best for Agencies, Not Resellers

Hostinger’s Agency Hosting is not traditional reseller hosting. There is no WHM, no cPanel, and no white-label resale model. Instead, it’s designed for agencies managing many client websites under one dashboard.

Starting price: $23.00/month (12-month term)

Plan:

Pros

• Per-site isolation
• Collaboration access for clients
• Managed WordPress performance
• Staging, cloning, and backups included

Cons

• Not suitable for white-label hosting resale
• No WHM or cPanel
• Single plan only

Best for: Web agencies that monetize services rather than sell hosting plans.

Alternative #5: Hosting.com — Best Fully Bundled Premium Reseller Platform

Hosting.com focuses on bundled performance and automation, with WHMCS included on every plan.

Starting price: $25.50/month (1-year term)

Plan tiers:

Pros

• WHMCS included on all plans
• LiteSpeed Turbo servers
• AMD EPYC CPUs
• Owned infrastructure
• Strong reliability controls

Cons

• Higher pricing across all tiers
• Metered bandwidth

Best for: Resellers who want everything bundled and are willing to pay for it.

Bluehost

Bluehost offers a range of packages and features that prioritize adaptability and performance – with shared, VPS, and dedicated hosting servers that all focus on WordPress-specific optimization.

Visit Bluehost

Final Comparison Snapshot

The table below summarizes the key differences across pricing, tooling, and reseller features.

How to Choose the Right Reseller Hosting Provider

Choosing the right reseller hosting provider comes down to five critical factors that directly impact your business success.

1. Resource Allocation

NVMe SSD storage, at least 2GB RAM per cPanel account, and realistic bandwidth limits. A plan with 40 accounts and strong per-account resources beats 100 accounts with minimal resources.

Look for plans that let you scale seamlessly without downtime or migrations as your client base grows.

2. White-Label Options

Private nameservers (ns1.yourcompany.com), branded cPanel with your logo, and unbranded email systems. Your clients should never know you’re reselling.

Red flag: Providers that expose their branding in server names, emails, or technical details.

3. Pricing Structure

Promotional pricing at $5/month that renews at $60/month is actually a $60/month plan. Calculate long-term costs, not just the intro rate.

Lock in longer billing cycles (24-36 months) for 50-70% discounts if you’re confident in the provider.

4. Support Quality

24/7 availability with response times under 5 minutes. Test their technical knowledge during trial periods. You need actual system administrators, not script readers.

You can look for premium features like reseller-specific support that helps you solve client problems quickly and treats you as a business partner.

5. Additional Features

Some of the must-haves include free SSL certificates, daily backups with 30-day retention, Imunify360 security, DDoS protection, and a free WHMCS or Blesta license.

Bonus: Free migrations (unlimited is best), CloudLinux isolation, and LiteSpeed web servers for better performance.

When you’re ready to turn research into a decision, use HostAdvice’s reseller hosting directory to compare vetted providers, real user reviews, and up-to-date pricing in one place. It removes the guesswork and helps you choose a reseller platform that can actually support a long-term hosting business.

Bluehost

4.5

383 user reviews

CA$2.32 /mo

Starting price

Visit Bluehost

Rating based on expert review

• User Friendly
  4.8
• Support
  4.3
• Features
  4.4
• Reliability
  4.5
• Pricing
  4.0